








Barbie Signature: Kenbassadors Lebron James doll
Available April 14th
Barbie® is introducing a doll in the likeness of basketball legend, author, activist and philanthropist LeBron James. Barbie is teaming up with the LeBron James Family Foundation to release the first Ken® doll of a professional athlete, LeBron James, to recognize his positive impact on culture, style, and community.
The LeBron James doll not only captures his effortless style, but also his height, standing one inch taller than the standard Ken doll in custom, larger packaging. James worked closely with the Barbie team to personalize his doll’s outfit, clad in a custom varsity jacket over the LeBron James Family Foundation’s signature We Are Family t-shirt, Nike Terminator High sneakers, Beats headphones, sunglasses, a fanny pack, a watch and his perennial ‘I Promise’ band. The patches on his varsity jacket reference milestones throughout his life, including a We Are Family patch as a tribute to the LeBron James Family Foundation, a 23 patch representing his iconic jersey number, and an Ohio patch nodding to his hometown.
Available April 14th
Barbie® is introducing a doll in the likeness of basketball legend, author, activist and philanthropist LeBron James. Barbie is teaming up with the LeBron James Family Foundation to release the first Ken® doll of a professional athlete, LeBron James, to recognize his positive impact on culture, style, and community.
The LeBron James doll not only captures his effortless style, but also his height, standing one inch taller than the standard Ken doll in custom, larger packaging. James worked closely with the Barbie team to personalize his doll’s outfit, clad in a custom varsity jacket over the LeBron James Family Foundation’s signature We Are Family t-shirt, Nike Terminator High sneakers, Beats headphones, sunglasses, a fanny pack, a watch and his perennial ‘I Promise’ band. The patches on his varsity jacket reference milestones throughout his life, including a We Are Family patch as a tribute to the LeBron James Family Foundation, a 23 patch representing his iconic jersey number, and an Ohio patch nodding to his hometown.
Available April 14th
Barbie® is introducing a doll in the likeness of basketball legend, author, activist and philanthropist LeBron James. Barbie is teaming up with the LeBron James Family Foundation to release the first Ken® doll of a professional athlete, LeBron James, to recognize his positive impact on culture, style, and community.
The LeBron James doll not only captures his effortless style, but also his height, standing one inch taller than the standard Ken doll in custom, larger packaging. James worked closely with the Barbie team to personalize his doll’s outfit, clad in a custom varsity jacket over the LeBron James Family Foundation’s signature We Are Family t-shirt, Nike Terminator High sneakers, Beats headphones, sunglasses, a fanny pack, a watch and his perennial ‘I Promise’ band. The patches on his varsity jacket reference milestones throughout his life, including a We Are Family patch as a tribute to the LeBron James Family Foundation, a 23 patch representing his iconic jersey number, and an Ohio patch nodding to his hometown.